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Put Email to Work for You with Sage 50 - US Edition

Create impactful emails with included sample templates for general communications, enewsletters, and campaigns, or import templates you’ve already created and edit them using our simple online tool. Once your emails are complete, send them using our smart sending features, like Send Now, Schedule to Send, and Send As. With top-notch deliverability standards, including ISP Relations and Spam check, you can be sure your emails make it to your customers’ inbox.

Nurture Prospects with Little Effort

Develop powerful, multi-step nurture emails or Drip Marketing campaigns, then drop prospects into a campaign designed just for them. Drip Marketing enables you to create a sequence of emails that are automatically delivered to your prospects at the right time using intelligent technology. It sends messages to prospects based on their interactions with your previous emails and to others based on info you already know about them.

Identify Your Most Interested Respondents

Don’t waste time cold calling when you can see your most interested respondents by viewing their interactions with your emails. View the call lists to get insight into your most engaged respondents and make follow-up quick and effective. As your customers open and click on your communications, Sage E-marketing assigns a score to each customer based on their interaction with those emails. It then gives you prioritized call lists of who you should reach out to and when.

Understand the Needs of Your Customers

Expand your customer base with little work required by you. Use templated web forms to capture new prospects. Simply ask prospects to sign up for your enewsletter or register for your events. Use surveys to better understand the needs and preferences of your customers. Ask them to update their contact details or to tell you the type of info they want to receive. Because their responses can be mapped back to Sage E-marketing, it also helps you make educated decisions about future communications.

Put Your Sage Customer Lists Together Quickly

Transfer customer info from your Sage products into Sage E-marketing. Simply follow our fast, step-by-step guides to access customer data you keep in your Sage products, and from there, you can manage your contact lists in our list manager within Sage E-marketing. Create customer groups based on criteria you specify, access email marketing history and prioritized call lists, and keep notes specific to each of your customers.