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The Call List has replaced our old “Rank by Score” report and will open in a new browser tab when you click on it from the Open-Click Reports section.
Email recipients can be found in the Call List if they have opened the email you sent them.
Swiftpage gives each recipient in the Call List a number score and a rank (Hot, Warm, Mild) based on their interaction with your email.
The scoring and ranking of recipients is completely customizable, however the default values are as follows:
1st Open = 10 points
Subsequent Opens = 4 points
1st Click = 40 points
Subsequent Clicks = 25 points
The rankings are created from the percent of scores allotted and consist of the following recipients:
Hot = top 15% of scores
Warm = middle 25% of scores
Mild = bottom 60% of scores
The Call List is designed with features to help you close more sales. Now that you have a Call List, you have a highly qualified list to help you close more sales.
For more about the online Call List visit our Call List help.
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